“Right off the bat, what I noticed immediately was the volume of the leads but also the management of those leads. Our show-up rate went up because of the training they did with my staff.”
- Dr. Narrell
The Origins of
The Customer Factory
I Have a Team Of Highly-Trained People Who Know How To Get Things Done for Your Practice.
Hiring only 1 in 80 job applicants meet the basic standards I set.
Every Member of Our Staff Meets and Exceedes Those Standards
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IQ
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Personality (must be honest and service-oriented)
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Aptitude (must have the ability to observe and follow directions)
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Literacy (fast study skills)
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Technical skill for the position
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Affability (are they a "people person")
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Criminal background checks
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Reference checks (yes, we check them)
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Past production history
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Drug-testing
Training. Training. Training. We build team member competence starting early - and it never stops.
Once hired, staff apprentice while we train them on several hundred pages of internal management procedures and successful policies.
They each take a course in organizational productivity. (The only passing grade is 100%.)
Next, they learn HIPAA and online data security so as to protect our clients.
Then, they are trained as a specialist in their position in my Staff Training Academy using proprietary materials.
Those who will be doing technical delivery are trained in an additional separate set of guides and top-secret materials that detail exactly how we manage to get such consistent results for our clients.
Finally, we continue to advance their training to keep skills sharp and up-to-date.
The training never stops, so we never stop improving.
Meet Your Executive & Administrative Team
Rosaura Nesbit
Executive Vice President
For Administration
John's wife of 24 years and a veteran administrator with a background in finance.
Merle Stepler
Executive Vice President
For Operations
He is an accomplished administrator with a degree in Analytical Mathematics, high-level training in data evaluation and all aspects of organizational operations.
Priscilla McPhaul
Vice President
For Human Resources
She has 30 years of successful experience in Human Resources and has earned special recognition working in some of the most demanding organizations in the world.
Tom Davis
Vice President
For Accounts
Finance expert with 20+ years of experience in growing solvent organizations by maximizing revenue.
Johnny Nesbit
Vice President
For Technical Delivery
John's son. Marketing expert who oversees hundreds of thousands of dollars in successful paid online campaigns per month.
Anthony Klarich
Director For
Research & Development
Always looking at the horizon and the next big thing, his research is what allows us to provide new and exciting services to our clients.
Polina Westcott
Vice President
For Marketing
The incontestable master of our in-house publications. Polina's influence and experience can be felt in every new release we offer to help build your practice.
Suzanne Gibbins
Campaign Manager
Team Lead
Graduate of our Staff Academy as a fully trained Campaign Manger, she has helped clients achieve their goals of building their million-dollar practices.
Kevin Nelson
Business Development Specialist
A highly trained and excellent new addition to our staff, Kevin excels in getting your ads working exactly as intended.
Michelle Hernandez
Production Assistant
Her precision and attention to detail keeps client campaigns running at their peak performance.
Judith Dignadice
Deputy Production Assistant
Specializes in beating production deadlines and providing support that exceeds expectations.
Jan Morgan
Client Services &
HIPAA Compliance Officer
Fully qualified and trained HIPAA expert with decades of experience working in the medical field.
Production Assistant
Alex Nesbit
Distribution &
Ad Engagement Specialist
Video production expert, web developer and content distribution specialist. He knows how to pull the levers of the internet to get any message heard.
Michaela Nesbit
President's Assistant
President's Assistant and experienced in the field of communication.
Harry Schmiedeke
Campaign Manager
Monitors clients' ad campaigns with care and attention.
Sylvia Nagy
Campaign Manager
Knows exactly what's needed to get qualified patients through the door.
Jabrelle Crawford
Campaign Manager
Creates ad campaigns that get clicks, sign-ups, and qualified new patients.
Justice Steers
Creative Director
In charge of perfecting client's wishes in the field of arts and design.
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